Monday, November 14, 2005

If You Are Starting A Link Exchange Program

I get about 10 to 15 emails a day from people wanting to trade links.

Most of these are from people who have just set up their site and are just starting out.

These are the mistakes that I see a lot.

When you have a Page Rank 0 site:

  • Do Not threaten to remove the link to my site if I don’t respond in so many days – sometimes I get backed up and don’t even read your email for a month or more.

  • Do Not tell me about how much traffic your going to send me with your link – I know that’s Bull Sh*t - when I start reading these emails I skip over a few paragraphs, if I happen to get to the end of your email before I see anything else worth reading then I hit delete.

  • Do Not send a giant copy and pasted email - Keep it very short and to the point. If you really think you can write something personal that will grab my attention then go ahead and try. Otherwise – keep it very short and to the point.

  • Do Not put my link on a page with 1000 other links of all different types.
This is what you should be doing:

  • Have a very obvious easy to find link from your home page to your links page – I only take about 3 seconds to look for it.

  • Break link pages up into categories, 30 to 50 links on a page maximum.

  • Keep link page within 2 clicks of home page.
When I see any of these I delete your email instantly:

  • Links on a similar domain name not your main domain – if you have gone through the trouble of buying a domain that looks similar to your domain so you can try and trick people into linking to it – you’re an idiot don’t email me.

  • Java script that jumps to my link.

  • Redirects to another page on your site that jumps to my link.

  • Home page has a link to a subdirectory with some links then you place my link in a similar spelled directory with no linked to your home page.

Example Email:

Subject: Link Exchange Request

I would like to trade links with your site www.Rad5.com

I have placed your link here:  http://www.max5.com/link-exchange-programs.html

If you determine that a link to our site is appropriate, here is my link and description:

URL:  
Title:
Description:

Thank you,

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